Management

bachelor's degree 38.03.02

About the programme

mode of study

full-time

duration of the course

4 years

tuition fees, ₽

from 74 350 to 148 700 (2024)

"Management" direction is realized in several departments of CSU at once. Choosing an educational programme, you also choose a faculty or institute.

"Marketing and Logistics in Business" – the Faculty of Economics;
"Project Management and Business Strategies" – the Institute of Economics of Industries, Business and Administration;
"Digital Marketing" – the Faculty of Management.

Educational programmes

38.03.02

Marketing and Logistics in Business

What will I learn?

to conduct marketing research
to implement internet promotion projects
to draw up a portrait of the target audience, identify preferences
to prepare recommendations on introducing new products to the market
to conduct competitive analysis
to evaluate the effectiveness of advertising campaigns
to organize the process of cargo transportation in the supply chain
to manage product supply networks at the level of a structural subdivision of the organization (department, workshop)

Advantages of the programme

practicing leacturers
possibility of obtaining additional qualifications in the programs: "Jurisprudence", "Information technologies in professional activity", "Translator of English in the sphere of professional communication"
practice-oriented training
high demand for specialists
unique set of disciplines

Who will I be?

a logistician
a foreign trade specialist
an operational logistician
a transportation manager, both domestically and internationally
a head of the procurement and logistics department of an enterprise
a head of marketing services of commercial and state companies and organizations;
an internet marketer
a brand manager
a business development consultant

Disciplines to be studied

Entrance examinations

foreign citizens applying for undergraduate and specialist degree programmes to places under contracts for the provision of paid educational services pass entrance examinations in the Russian language

38.03.02

Project Management and Business Strategies

What will I learn?

to identify and evaluate new market opportunities
to develop business plans for the creation and development of new lines of business
to solve professional tasks based on knowledge of economic, organizational and managerial theory
to search, process and analyze data
to conduct complex economic analysis of the activity of a production organization and its structural subdivisions
to develop and implement organizational and managerial decisions, evaluate their consequences
to use modern information technologies and software tools, including management of large data arrays

Advantages of the programme

practice-oriented programme
in-depth study of benchmarking methods: analysing experiences of future partners and competitors at sectoral and cross-industry levels
highly experienced lecturers
networking: socialisation among like-minded people

Who will I be?

a classic manager
an ddministrator at various levels
the head of a production department
a small business owner
an HR manager
a quality manager
a purchasing manager
a marketing analyst

Disciplines to be studied

Entrance examinations

foreign citizens applying for undergraduate and specialist degree programmes to places under contracts for the provision of paid educational services pass entrance examinations in the Russian language

38.03.02

Digital Marketing

What will I learn?

to analyze the market situation and develop the company's digital strategy
to identify target audiences and key advertising channels in the digital environment
to design and implement promotion strategies on the internet
to plan and coordinate marketing programmes
to create various types of content: blog and social media posts, infographics, website content
to run advertising, PR and BTL campaigns on the internet
to employ online tools to evaluate the effectiveness of marketing campaigns
to improve website traffic
to design automated sales funnels

Advantages of the programme

winner of the project "Best Educational Programmes in Innovative Russia"
project-based learning
workshops, case studies, training, business and role-playing games
highly experienced lecturers
internships at leading enterprises of the Chelyabinsk Region
the opportunity to obtain one of the additional qualifications: "Management of logistics systems", "Management in law" or "State and municipal management".

Who will I be?

the head of a marketing department
an internet project manager
an internet marketer
a content marketer
an SMM specialist
a targeted advertising specialist
an SEO specialist
a web analyst
an advertising manager
a product manager

Disciplines to be studied

Entrance examinations

foreign citizens applying for undergraduate and specialist degree programmes to places under contracts for the provision of paid educational services pass entrance examinations in the Russian language

Partnership icon_similar_smiling
and employment

CSU cooperates with leading employers, who are included in the educational process at the stage of course development.

There is always a high demand for CSU students. With the number of events held by our university, you will not be left without a job - prove yourself during an internship or attend job fairs at CSU, where dozens of companies present their offers to students and graduates, advise them and look for personnel.

If you still have questions

Let's talk about the university

Get acquainted with student life

If you still have questions

Let's talk about the university

If you still have questions

Get acquainted with student life

If you still have questions

Management

About the programme

Educational programmes

Marketing and Logistics in Business

What will I learn?

Advantages of the programme

Who will I be?

Disciplines to be studied

Study Plan

Entrance examinations

Project Management and Business Strategies

What will I learn?

Advantages of the programme

Who will I be?

Disciplines to be studied

Study Plan

Entrance examinations

Digital Marketing

What will I learn?

Advantages of the programme

Who will I be?

Disciplines to be studied

Study Plan

Entrance examinations

Partnership icon_similar_smiling
and employment

Employers and partners

Management

About the programme

Educational programmes

Marketing and Logistics in Business

What will I learn?

Advantages of the programme

Who will I be?

Disciplines to be studied

Study Plan

Entrance examinations

Project Management and Business Strategies

What will I learn?

Advantages of the programme

Who will I be?

Disciplines to be studied

Study Plan

Entrance examinations

Digital Marketing

What will I learn?

Advantages of the programme

Who will I be?

Disciplines to be studied

Study Plan

Entrance examinations

Partnership icon_similar_smilingand employment

Employers and partners

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Partnership icon_similar_smiling
and employment