RU
RU

About the programme

mode of study
full-time
duration of the course
4 years
tuition fees, ₽
148 700 (2024)

Educational programmes

38.03.01

Business Analysis and Marketing

What will I learn?

  • to identify the company's problems and propose options for solving them
  • to conduct business negotiations
  • to organise business processes and communications within the company
  • to analyse the state and position of the company in the market
  • to work with website and mobile application analytics services
  • to carry out marketing research
  • to create and defend business plans
  • to improve the effectiveness of advertising campaigns and reduce spending on inefficient channels
  • to gather product data from user behaviour analysis to marketing and web analytics
  • to visualise key business metrics
  • to apply internet marketing techniques

Advantages of the programme

  • modern educational methods: case-study (solving cases on the example of leading enterprises, large, medium and small businesses of the Chelyabinsk Region and the Urals Federal District), project method, business games
  • master-classes from potential employers
  • in-depth study of analytical, marketing, management, advertising methods
  • work on real projects
  • internship in large enterprises of the region

Who will I be?

  • a business analyst
  • a marketer
  • an economist
  • an analyst
  • an accountant
  • an SMM specialist
  • a SEO specialist
  • a web analyst
  • an advertising manager
  • an event manager
  • a PR specialist 
  • a community manager
  • an ORM specialist (reputation management specialist)
  • an internet marketer
  • a credit or insurance broker

Disciplines to be studied

Where am I going to study?

Institute of Economics of Industry, Business and Administration

Entrance examinations

  • foreign citizens applying for undergraduate and specialist degree programmes to places under contracts for the provision of paid educational services pass entrance examinations in the Russian language

Partnership icon_similar_smiling
and employment

CSU cooperates with leading employers, who are included in the educational process at the stage of course development.

There is always a high demand for CSU students. With the number of events held by our university, you will not be left without a job - prove yourself during an internship or attend job fairs at CSU, where dozens of companies present their offers to students and graduates, advise them and look for personnel.

Employers and partners

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